SYNERGY Vol. 10 / No. 1 / 2014

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Contents

Editorial

Gerard WEBER - " I did it all with these hands and this back": The Life History as a Research Method in the Humanities and Social Sciences

Marina-Luminita MILITARU - Persuation and Visual Imagery in Politics

Ruxandra CONSTANTINESCU-STEFANEL - Le discours publicitaire des magazines politiques de gauche en France

Maria Ana OPRESCU - La marque publicitaire

Lora CONSTANTINESCU - Zum Stereotyp in der Werbung. Deutsche Produktqualität in Rumänien

Diana SOPON - Educazione, ricerca e responsibilita sociale - sfide e ruoli delle universita

Monica CONDRUZ-BACESCU - Managerial Communication

Adrian SOLOMON - Politically Manipulated Emotions and Representations of the Enemy

Mihaela Luminita LEVARDA - A Victorian Utilitarian Education in Hard Times

Kenneth FRIEDMAN - Fresh Air: Literature for International Scholars

Yolanda-Mirela CATELLY - Pleading for the Students' Foreign Language Learning and Using Strategies Development in the Romanian Higher Education

Amelia MOLEA and Elena-Raluca CONSTANTIN - Intercultural Perspectives on ESP

Mariana SANDULESCU - Del testo coeso ossia del maneggiamento dell'enunciato. Meccanismi coesivi

Anca-Teodora SERBAN-OPRESCU - Organizational Innovation Management. The Road to Excellence/Managementul inovatiei organizationale. Drumul spre excelenta